News and updates
September 2, 2025

A new partnership between COMFWB Ethiopia and the UNCTAD to empower Women in Business in Ethiopia

The Ethiopian Women Traders Association (EWTA) or COMFWB ETHIOPIA and the United Nations Conference on Trade and Development (UNCTAD) are joining forces to empower women entrepreneurs in Ethiopia. A recent meeting between EWTA President Ms. Bereket and Ms. Daine Sayinzoga from UNCTAD laid the groundwork for a new partnership focused on providing critical technical support and unlocking new opportunities for women-owned businesses.

Key Areas of Collaboration

The discussions centered on enhancing the capacity and competitiveness of women-owned businesses to help them participate more effectively in regional and global markets. Potential areas of collaboration include:

•E-commerce Training: Providing hands-on training in digital marketing, online sales platforms, and cross-border e-commerce to help women entrepreneurs expand their market reach.

•Market Information Access: Facilitating access to crucial market data, including trade statistics and market trends, to connect businesses with potential buyers in other African countries.

•Export Diversification Support: Assisting women in identifying new export opportunities and developing strategies to diversify their product offerings.

•Value Chain Development: Supporting the integration of women-owned businesses into robust value chains to enhance their competitiveness and access to regional markets.

•Trade Facilitation: Offering training on trade regulations and customs procedures to reduce barriers and streamline business operations.

A Promising path forward

This partnership holds immense potential to significantly benefit women entrepreneurs in Ethiopia. By providing targeted technical support, UNCTAD can play a critical role in:

• Enhancing their skills and knowledge, empowering them to operate more effectively in the global marketplace.

• Increasing their access to markets, enabling them to expand their businesses and increase their profits.

• Improving their competitiveness, helping them to compete with larger businesses and access new opportunities.

• Promoting sustainable economic growth, contributing to the overall economic development of the country.

Next Steps

A joint working group will be formed with representatives from both EWTA and UNCTAD to create a detailed action plan for implementing the proposed technical support programs. This collaboration is a promising step toward empowering women-owned businesses to thrive and contribute to the economic prosperity of the region

The Ethiopian Women Traders Association (EWTA) or COMFWB ETHIOPIA and the United Nations Conference on Trade and Development (UNCTAD) are joining forces to empower women entrepreneurs in Ethiopia. A recent meeting between EWTA President Ms. Bereket and Ms. Daine Sayinzoga from UNCTAD laid the groundwork for a new partnership focused on providing critical technical support and unlocking new opportunities for women-owned businesses.

Key Areas of Collaboration

The discussions centered on enhancing the capacity and competitiveness of women-owned businesses to help them participate more effectively in regional and global markets. Potential areas of collaboration include:

•E-commerce Training: Providing hands-on training in digital marketing, online sales platforms, and cross-border e-commerce to help women entrepreneurs expand their market reach.

•Market Information Access: Facilitating access to crucial market data, including trade statistics and market trends, to connect businesses with potential buyers in other African countries.

•Export Diversification Support: Assisting women in identifying new export opportunities and developing strategies to diversify their product offerings.

•Value Chain Development: Supporting the integration of women-owned businesses into robust value chains to enhance their competitiveness and access to regional markets.

•Trade Facilitation: Offering training on trade regulations and customs procedures to reduce barriers and streamline business operations.

A Promising path forward

This partnership holds immense potential to significantly benefit women entrepreneurs in Ethiopia. By providing targeted technical support, UNCTAD can play a critical role in:

• Enhancing their skills and knowledge, empowering them to operate more effectively in the global marketplace.

• Increasing their access to markets, enabling them to expand their businesses and increase their profits.

• Improving their competitiveness, helping them to compete with larger businesses and access new opportunities.

• Promoting sustainable economic growth, contributing to the overall economic development of the country.

Next Steps

A joint working group will be formed with representatives from both EWTA and UNCTAD to create a detailed action plan for implementing the proposed technical support programs. This collaboration is a promising step toward empowering women-owned businesses to thrive and contribute to the economic prosperity of the region

No items found.
No items found.
By:
This is some text inside of a div block.
This is some text inside of a div block.
It's Day Two the Annual COMFWB Trade Fair. Learn more
Day Two of the Annual COMFWB Trade Fair.Learn more